The manufacturer

TARGET S.r.l. — a Milan cosmetic house.

With over two decades of experience in the beauty industry, TARGET is committed to creating the highest-quality cosmetic brands and distributing them across Europe, Asia and the Middle East.

Story & heritage

Made in Italy, from Milan.

Based in Milan — Italy's fashion and trend-setting capital — the company develops and produces 100% Made in Italy cosmetic lines for face, body and hair.

Drawing on 25 years of experience creating and developing beauty private labels, and strong relationships with leading Italian beauty manufacturers and retailers, TARGET combines the quality and innovation of the professional beauty market with the demands of retail.

VIA MILANO campaignTARGET Group Milano

Two companies, one strategy

Manufacturer and parent company. Regional distribution subsidiary.

TARGET S.r.l. and TSM GROUP SRL are distinct legal entities connected by ownership and a common distribution strategy.

Manufacturer · Parent company

TARGET S.r.l.

  • Italian cosmetics manufacturer and brand developer, based in Milan.
  • Corporate shareholder and parent company of TSM GROUP SRL.
  • Manufacturer behind the represented portfolio: DAVAJ, CIPOLLINO, REISTILL, PHYTO LIVE LABORATORIES, VIA MILANO MAKEUP.
  • Responsible for formulation, production, regulatory files and brand assets.

Regional distribution subsidiary · Romania

TSM GROUP SRL

  • Romanian company and subsidiary of TARGET S.r.l..
  • Official exclusive representative and distributor for Romania, Bulgaria, Hungary, Moldova, Serbia.
  • Responsible for listings, commercial terms, logistics and key-account management.
  • Develops each market with retail, drugstore and pharmacy partners.

TARGET S.r.l. and TSM GROUP SRL are separate legal entities. The ownership percentage is not published on this website.

Milan, Italy

TARGET S.r.l.

Italian cosmetics manufacturer

Equity shareholder · Parent company

Romania

TSM GROUP SRL

Official exclusive regional distribution

  • Romania
  • Bulgaria
  • Hungary
  • Moldova
  • Serbia

Production standards

Production standards

01

Certified laboratories

Formulas are developed and produced by certified laboratories using rigorously tested raw materials.

02

GMP for cosmetics

Manufacturing follows cosmetic Good Manufacturing Practice as required by EU law; ISO 22716 is the harmonised GMP standard. Certificates are provided to partners on request.

03

EU compliance

Products comply with Regulation (EC) No 1223/2009: safety assessment, product information file, Responsible Person and CPNP notification.

04

Safety testing

Dermatological, microbiological and Nickel testing are documented brand by brand — e.g. DAVAJ in-vitro Nickel and in-vivo sensitive-skin tests.

Formulation philosophy

Research, innovation and a deep respect for the environment. The portfolio favours clean formulas — no parabens, no SLS, no silicones or petrolatum where documented — with plant-based actives such as organic oat, aloe vera, argan oil and botanical extracts.

Export footprint

TARGET brands are distributed across Europe, Asia and the Middle East. In Romania, Bulgaria, Hungary, Moldova and Serbia they are represented exclusively by TSM GROUP SRL, TARGET's regional distribution subsidiary.

  • Europe
  • Asia
  • Middle East

Manufacturer headquarters

TARGET S.r.l.

TARGET Group Milano — Cosmetic Company

  • Edison Park, Viale Thomas Alva Edison 110, 20099 Sesto San Giovanni (MI), Italia
  • +39 02 230 543 59
  • info@targettime.com
  • targettime.com

Commercial partnership

Let's build something exceptional.

Tell us about your store network and we will prepare an assortment proposal, commercial terms and a launch plan for your market.